These days it isn’t just the experts in SEO that should know
some tips, but web designers should also know them as well. This is because a
good website is made up of plenty of different pieces like web design, quality
content and more. Essentially this means that creating the website for your
customer isn’t just about the design that you see on the computer these days,
but it should also be working for your mobile devices as well. Here are just a
few tips that the web designers should know just as well as the SEO services
experts.
Structure of the Site
The structure of the site is one of the things that you
should always think about, even as a website designer. You should have a good
flow that is easy to understand and all of the main pages should have clear
links to them. The general rule of thumb is that any page shouldn’t be over 4
clicks from the main page or else the viewer is going to lose interest quickly.
Ensure that the site is simple, yet professional and can be used easily without
having to click a lot to get where you need to go.
Responsive and Mobile Friendly Design
Also, these days one of the main things that you need to
make sure that you are doing when you are creating a website is making sure
that it is a mobile-friendly and responsive design. This is because most people
are doing their searches on their phones and if the site doesn’t look good on
the phone, then they won’t visit it again. You can do this easily by using some
tools that will let you know what it looks like. However, never forget to do
this because then you the customer is going to be missing out on potential
income and more clients.
High-Quality Content
One of the things that should be thought about by the
designer as well as the owner of the website is the content. You want to have
high-quality content, but that doesn’t only mean that articles, blogs, and
press releases can be used. There are plenty of other options that can be used,
including videos, images, animation and more. Ensure that you consider this
when you are having your site created for you and your requirements.
Image Optimization
Image optimization is something that is very important and
you want to ensure that you are choosing the right visuals for your site. There
are numerous things that you would need to think about, such as:
Symmetry
Geometric patterns
Fonts
Colors
Patterns
All of these should be used when required and you should
make sure that they look good. However, you would need to optimize these images
into smaller sizes so that they can be loaded easily and faster. This can be
done by either making the sizes of the images smaller or by using a script or
plugin for them.
Fast Loading Page
You should always ensure that the website that you are
working on loads quickly since if it doesn’t, then the client is more likely to
visit another site. You should check this out when you have done some changes
to the site since this is something that is extremely critical. This also means
that you should think about who is hosting it and how fast the response time is
from the server. If your site is slow in terms of loading, including the
images, videos, and other items, then it is highly likely that you are going to
lose potential visitors.
Proper Tools
There are plenty of tools that are available these days that
any web designer can use to create a site, but you want to ensure that you are
using the right ones. One of the tools that you should consider using is one
that would tell you how fast the site is loading, which is extremely important.
Also, you can use a tool that will help you to determine whether or not your
site is responsive enough and how it will look on various sizes of mobile
devices and tablets. All of these tools can make your job easier and ensure
that the site is SEO compatible.
Not only should the SEO experts be thinking about the
website and how it is designed, but the designer also needs to make sure that
the site is SEO compatible. This can be done in a wide variety of ways,
including ensuring that it is fully mobile responsive. Also, if the site
doesn’t load quickly, then that needs to be fixed and you can find some great
tools to help you with this work. Make sure to follow these tools to ensure
that the site is ready and SEO optimized for your client and their needs.
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